Lion partners with TCS to drive IT overhaul & AI innovation
Tata Consultancy Services (TCS) has entered into a partnership with Lion, a major beverage company headquartered in Sydney, to manage and transform the business's information technology landscape. The collaboration aims to support Lion's expansion plans and facilitate the adoption of artificial intelligence across its operations in Australia and New Zealand.
Technology overhaul
Under the agreement, TCS will lead Lion's shift from legacy IT systems to a cloud-based infrastructure. The process will include modernising core technology platforms, enhancing cybersecurity, and developing new applications tailored to Lion's business needs. The target is to improve operational resilience and automate services, with a particular focus on integrating artificial intelligence to enable smarter decision making.
TCS will roll out its Cognix platform during the transformation. This system is designed to increase service resiliency, business agility, and deliver a better experience for Lion's customers. In addition, the use of Cognix will simplify workflows and introduce increased automation across Lion's technology operations.
AI and analytics
Artificial intelligence will be deployed to automate processes and generate data-driven insights for Lion's staff. TCS has indicated that advanced analytics powered by AI will inform business decisions, help manage revenue strategies, and provide personalised solutions for both customers and employees. AI-driven health metrics and insights will be used to optimise technology and support function-specific improvements throughout the company.
The aim is to enable Lion's people to access the tools and data needed to deliver efficient services and improved customer satisfaction, with emphasis on cost optimisation and scaling the business.
Operational impact
Efforts to modernise the IT environment are expected to increase Lion's operational efficiency and security posture. By moving to scalable cloud solutions and strengthening cybersecurity protocols, Lion seeks to reduce risk while ensuring that systems can support future growth.
The partnership is positioned to foster ongoing innovation throughout the enterprise, driven by continuous updates to technology and data analytics. TCS's experience in the consumer goods sector, combined with its automation and cloud capabilities, will provide Lion with the structure required for enhanced productivity and business resilience.
Leadership views
"This partnership marks a new chapter in Lion's technology transformation. TCS brings deep global capability in CPG, proven execution, and a partnership mindset that aligns with our ambition to build a more modern, resilient and scalable digital foundation. Together, we will simplify our landscape, accelerate innovation and empower our people with the tools and insights to deliver great experiences for our customers and consumers," said Ram Kalyanasundaram, Technology & Digital Transformation Director, Lion.
"I am excited about our partnership with Lion amidst the sweeping transformation in the beverages industry. It is an honour to be Lion's partner as they pivot to a new phase of growth and innovation. Our collaboration with Lion is built on a solid foundation of deep domain expertise and an unwavering digital mindset. By leveraging cutting-edge technologies such as AI and cloud, alongside TCS' comprehensive CPG platforms, we will accelerate innovation and deliver exceptional experiences for customers and consumers alike," said Krishnan Ramanujam, President, Consumer Business Group - TCS.
"We are pleased to collaborate with Lion to strengthen and transform their IT technology landscape leveraging our global expertise in CPG technology, cyber security, data and AI. This strategic partnership with Lion Group in this pivotal phase of transformation will lead to streamlining their systems and enhancing capabilities through automation, AI adoption and will lay the foundation for sustained long term value creation. Furthermore, our commitment to driving continuous innovation with Lion underscores our dedication to supporting their ongoing growth and transformation," said Vikram Singh, Country Head, Australia & New Zealand - TCS.
