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MYOB's CRM victorious at International Cloud Awards 2024
Tue, 9th Jan 2024

The business management platform, MYOB, has secured a prestigious honour in the 2023-2024 International Cloud Awards. Amidst fierce global competition, MYOB's CRM emerged victorious in the Best CRM in the Cloud category, and it also secured nominee positions for MYOB Advanced.

The International Cloud Awards program recognised MYOB's CRM, previously known as Tall Emu, as a best-in-class Customer Relationship Management (CRM) solution.

The platform is designed to connect lead management, sales, stock, shipping and manufacturing processes. This creates streamlined workflows that cater specifically to small and medium-sized enterprises (SMEs).

Commenting on the accolade, Johnny Cussen, Head of MYOB CRM, expressed the team's immense pride in their product's recognition. He noted, "The MYOB business management platform has grown exponentially in the past few years, offering deeply integrated solutions to solve key workflows. MYOB CRM has been a key part of this expansion."

MYOB's customer, sales and operating systems go beyond traditional CRM functionalities, furthering the platform's appeal for SMEs. Cussen also highlighted the unique positioning of MYOB as focusing exclusively on the Australian and New Zealand markets, understanding the opportunities and challenges within these thriving regions.

He added, "It's great to receive international accolade for our efforts to support SMEs, recognising the work we've undertaken, and continue to embark on, to help local businesses start, survive and succeed."

MYOB's triumph was not just about the product, but also about the impact the company is making in the cloud computing industry. James Williams, Head of Operations for the Cloud Awards, said, "The Cloud Awards continue to lead the way in identifying the great organisations who create world-changing technologies."

Williams commended MYOB for setting a high bar in the realm of cloud technologies. He added, "MYOB is a truly impressive winner of a Cloud Award, taking cloud technologies to new heights. They impressed the panel with their market-leading innovations and it was a real pleasure to see them come top in their category."

The Cloud Awards is an international program that has been recognising innovation in cloud computing across diverse industry sectors since 2011, welcoming submissions from organisations worldwide. MYOB CRM's earning of the Best CRM in the Cloud spot testifies to their contributions to the industry's growth and their commitment to providing robust solutions for SMEs.

MYOB one business management platform for all key workflows - from finance and supply chain to employee and project management - regardless of whether the business is establishing or just starting out. MYOB states it is focused on helping businesses to meet changing needs, whilst providing visibility and confidence to make more informed decisions.