eCommerceNews New Zealand - Technology news for digital commerce decision-makers

Adobe Firefly stories - Page 2

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Adobe launches collaborative AI film project to empower creators

Fri, 1st Aug 2025
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Adobe launches The Unfinished Creator Film, a global collaborative AI project empowering creators to co-create and remix an evolving short film via Firefly.
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Adobe brings new AI tools & workflow upgrades to Photoshop

Wed, 30th Jul 2025
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Adobe updates Photoshop across desktop, web and mobile with new AI tools like Harmonize and Generative Upscale to boost creative workflows and editing ease.
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Adobe Firefly adds AI sound & video tools to boost creativity

Fri, 18th Jul 2025
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Adobe Firefly launches new AI tools for bespoke sound effects, video editing, and avatar creation, enhancing creative control and streamlining production.
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Adobe launches Firefly app, bringing AI image & video to mobile

Wed, 18th Jun 2025
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Adobe launches Firefly mobile app for iOS and Android, enabling AI-powered image and video creation with seamless Creative Cloud integration.
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Newell Brands harnesses Adobe AI to boost content creation speed

Fri, 13th Jun 2025
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Newell Brands boosts content creation speed by up to 75% using Adobe AI tools across brands like Sharpie and Rubbermaid, enhancing marketing efficiency.
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Adobe unveils Express for Ads to help small businesses create & track ads

Thu, 12th Jun 2025
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Adobe launches Express for Ads, helping small businesses create, publish, and track ads across Google, Meta, LinkedIn, TikTok, and soon Amazon platforms.
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Adobe & NFL expand partnership to boost fan engagement with AI

Wed, 30th Apr 2025
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Adobe expands partnership with the NFL as Official Partner, using AI and creative tech to personalise fan experiences for the 2025 NFL Draft and season.
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Adobe Express adds AI video tools for easy content creation

Fri, 25th Apr 2025
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Adobe unveils AI-powered video tools in Adobe Express, enhancing content creation with features like Clip Maker and Generate Video for professionals and businesses.
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Adobe unveils AI innovations for personalised customer journeys

Wed, 19th Mar 2025
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At Adobe Summit 2025, the company launched groundbreaking AI-driven innovations that redefine Customer Experience Orchestration, enhancing personalisation across industries.
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Adobe Summit 2025: AI-powered upgrades steal the show in Vegas

Wed, 19th Mar 2025
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At Adobe Summit 2025 in Las Vegas, AI-powered innovations took centre stage, showcasing tools that promise to transform creativity and marketing.
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Publicis & Adobe expand partnership with AI integration

Wed, 19th Mar 2025
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Publicis Groupe and Adobe have expanded their partnership to integrate Adobe Firefly generative AI into Publicis' CoreAI platform, enhancing content production.
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Adobe launches AI-driven updates for personalised CXO

Wed, 19th Mar 2025
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Adobe has unveiled AI-driven innovations within its Experience Platform, aiming to transform Customer Experience Orchestration and enhance personalisation at scale.
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Adobe & Estée Lauder partner on GenAI projects

Fri, 14th Mar 2025
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Adobe has teamed up with Estée Lauder to integrate its generative AI technology Firefly into the beauty giant's digital marketing efforts, boosting efficiency.
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Tapestry utilises Adobe AI for digital twin design boost

Mon, 20th Jan 2025
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Tapestry is harnessing Adobe Firefly's AI to innovate product design, creating detailed digital twins that streamline marketing and consumer feedback processes.
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Adobe unveils new GPU-powered tools with NVIDIA RTX GPUs

Thu, 17th Oct 2024
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Adobe has launched new GPU-powered tools for video and 3D content creators, leveraging NVIDIA's RTX GPUs to enhance creative workflows and efficiency.
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AI takes center stage in Adobe's new GenStudio tool

Wed, 16th Oct 2024
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Adobe has launched GenStudio for Performance Marketing, a new AI-driven tool designed to enhance the creation of personalised advertising campaigns.
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Revealed: Adobe's groundbreaking updates for Photoshop, Illustrator

Wed, 16th Oct 2024
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Adobe unveils transformative updates to Photoshop and Illustrator, enhancing creative workflows for professionals in various industries with advanced tools and features.
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Adobe unveils tools for AI-driven content in Experience Cloud

Tue, 17th Sep 2024
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Adobe unveils new AI-driven tools in Experience Cloud, aiming to personalise and optimise marketing content for brands through real-time insights and experimentation.
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Adobe launches AI-powered Journey Optimizer for B2B marketing

Thu, 8th Aug 2024
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Adobe unveils Journey Optimizer B2B Edition, tapping into generative AI to streamline complex B2B sales processes by identifying and personalising journeys for decision makers.
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Studio Rx boosts production with Adobe Firefly custom AI models

Thu, 1st Aug 2024
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Studio Rx leverages Adobe Firefly AI, cutting digital art production from months to 10 days, creating over 20 assets while preserving artistic integrity.