Bazaarvoice stories
Bazaarvoice launches API to boost AI review discovery
Last week
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martech
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commerce systems
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erp
Bazaarvoice unveils patent-pending API to help brands and retailers surface verified reviews in AI-led shopping and search results.
TikTok Shop adds Bazaarvoice reviews to product pages
Last month
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cx
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martech
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e-commerce
TikTok Shop and Bazaarvoice link up to push verified customer feedback, photos and videos onto product pages as US sales surge.
Bazaarvoice finds AI review use fuels shopper mistrust
Last month
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cx
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martech
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personalisation
Bazaarvoice finds nearly a quarter of shoppers use AI to write reviews, yet almost two thirds distrust AI-assisted feedback as inauthentic.
AI drives product discovery but reviews still seal buys
Sat, 24th Jan 2026
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cx
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martech
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commerce systems
Shoppers turn to AI to find products, but 92% still demand reviews and real customer photos before finally clicking to buy.
Bazaarvoice launches Vibe to unify content strategies
Fri, 11th Oct 2024
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ecm
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martech
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marketing
Bazaarvoice has launched Vibe, a unified platform integrating social and content management, enhancing brand engagement and eCommerce success.
IWD 2024: Count her in: Invest in women. Accelerate progress.
Thu, 7th Mar 2024
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martech
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iwd
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opinion
Reflecting on IWD, it's evident that the tech industry still faces a significant gender gap, necessitating strategic action and culture shifts from businesses for effective change.
Bazaarvoice acquires Granify to enhance eCommerce with personalised shopping experiences
Thu, 7th Dec 2023
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e-commerce
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transparency
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content creation
Bazaarvoice set to revolutionise eCommerce by acquiring Granify, aiming to offer personalised online shopping experiences.
Bazaarvoice acquires AI driven marketing platform Affable.ai
Wed, 11th Oct 2023
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cx
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martech
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supply chain
Bazaarvoice acquires Affable.ai, an AI-driven influencer marketing platform, expanding its capacity for social commerce integration.
Bazaarvoice achieves ISO/IEC 27001 security certification
Tue, 6th Dec 2022
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data protection
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socs
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cybersecurity
The certification is the world's foremost security standard, which assures clients and consumers of Bazaarvoice's commitment to protecting their data.
Bazaarvoice appoints Colin Bodell as chief technology officer
Fri, 12th Aug 2022
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martech
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commerce systems
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e-commerce
Bazaarvoice appoints Colin Bodell as CTO to lead technological innovation, leveraging his experitse to drive success for clients in commerce.