Digital Out of Home (DOOH) stories - Page 2
Primesight converts to BroadSign; offers more accountability for clients
Wed, 10th Feb 2016
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digital signage
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supply chain
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broadsign
The UK's Primesight has is converting its displays to BroadSign as it seeks to provide a seamless DOOH experience and accountability, for clients.
BroadSign and ViaDirect partner for DOOH wayfinding
Wed, 27th Jan 2016
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digital signage
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broadsign
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pro av
BroadSign joins ViaDirect to launch 'premium' digital wayfinding, promising intuitive navigation for public spaces.
Broadsign wins Asia Pacific DOOH deal
Thu, 14th Jan 2016
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digital signage
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broadsign
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Broadsign International has won a deal which will see its digital out of home platform powering QMS Media's advertising network across Asia Pacific.
Burberry wraps up Dooh campaign with Dreamworks
Fri, 18th Dec 2015
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digital signage
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dreamworks
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nova
Burberry has teamed up with Dreamworks' Nova to launch an interactive 3D campaign at Piccadilly Circus, allowing users to personalise scarves via their mobiles.
Digital signage brings holiday shopping to the New York subway
Tue, 15th Dec 2015
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digital signage
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intersec
New York subway riders can now shop for holiday gifts via 100+ interactive kiosks offering curated products and real-time sorting, reaching 2.2 million daily.
The writing's on the wall - Part 1
Wed, 8th Jan 2014
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digital signage
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resellers
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pro av
No longer the domain solely of retail, digital signage is spreading its wings, creating a market with plenty to offer the reseller.
Show them a sign
Mon, 1st Mar 2010
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digital signage
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pro av
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partners
NZ businesses embrace digital signage, tailoring real-time info for customers, spotlighting the trend's rapid content refresh capabilities.
The selling point
Mon, 1st Mar 2010
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digital signage
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supply chain
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inventory management systems
Digital signage, while gaining traction in retail, faces confusion and challenges despite potential for enhancing customer experience.