Afterpay data reveals Sony PlayStation 5 is top of the gaming gadgets for Kiwis in 2023, followed closely by Nintendo Switch OLED model and others.
Global Gen Z stories
Amidst rising living costs, 95% of Australians utilise loyalty programmes, with usage up 18% YoY, according to a study by Pureprofile and Retail Doctor Group.
Gen Z's affinity for high-end, purpose-driven tech purchases defies economic crisis, according to a UNiDAYS survey.
Australian shift workers are increasingly taking on multiple jobs, a trend called 'poly-employment', which has reached a 25-year high.
UK workers' confidence in business growth dampened by cost of living pressures, with 72% optimistic for 2024, compared to 89% of employers.
Nurturing a 'people-first' workplace culture becomes increasingly imperative, balancing technology with human touch, adapting to generational shifts and ensuring professional and personal satisfaction amid change.
Beatgrid reveals unprecendented advertising measurement data from 500+ global campaigns, discerning trends in consumer viewing habits, and reshaping ad-effectiveness in the cross-media sphere.
As technology advances and consumer behaviours evolve, loyalty programs require new-age strategies, explain Australian Loyalty Association (ALA) experts and emerging talent in all-inclusive interviews.
The dynamic world of loyalty is rapidly evolving, reshaped by technology, consumer behaviour, and a quest for authenticity. Australian Loyalty Association experts offer firsthand insights into this transformation.
X Business is not just an app anymore, evolving to become the 'everything app' that blends experiences on a user-friendly interface, with 2024 set to bring its vision to life.
Lanistar Chief Executive Officer, Jeremy Baber, spotlights AI, Gen Z adoption, and sustainability as 2024's major fintech trends.
Cloudinary's report highlights the growing influence of AI and mobile in delivering optimised visual content for digital marketing.
Orbus Software's CEO, Gareth Burton, predicts key 2024 technology trends, highlighting AI growth, escalating technical debt, and the inevitability of sustainability in businesses.
International Women's Day 2024 calls for strategic company scaling, leveraging vision, values, and team motivation, in the pursuit of long-term, sustainable success.
Ecommerce Delivery Benchmark Report 2024 reveals nearly half of Australia's online non-food sales interacted with physical touchpoints, highlighting the growing need for integrated omnichannel strategies.
Amid Australia's living-cost crisis, over 300,000 local millennials and Gen Z users saved up to $2.4bn cumulatively since joining micro-investing app Raiz Invest, exploiting technology for modern saving strategies.
A Fusion Digital study shows 86% of Australian office workers utilise AI, with adoption rates higher in large corporations, while 14% have never used AI.
Out-of-hours notifications are causing 'alert anxiety' in UK workers, with the problem especially acute among younger generations.
As social media strategies continue to evolve, they are set to open new doors for brands to create social commerce experiences.
Australians express high levels of concern about data security and fear of AI, according to a study by tech firm Versent.
