Video marketing stories
Typeface unveils AI engine for governed marketing at scale
Last month
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devops
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martech
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partner programmes
Typeface launches a Marketing Orchestration Engine, unifying AI agents, brand data and IT controls to govern cross-channel campaigns at scale.
Adobe adds Quick Cut AI to streamline Firefly editing
Thu, 26th Feb 2026
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martech
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digital entertainment
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genai
Adobe's Quick Cut AI auto-assembles long clips in Firefly, giving creators a structured first edit to refine pacing, shots and style.
Adobe adds dedicated YouTube Shorts tools to Premiere
Sat, 13th Dec 2025
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martech
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digital entertainment
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genai
Adobe has built a dedicated YouTube Shorts workspace into Premiere mobile, letting creators edit vertical clips and upload directly in-app.
Google adds photo-to-video tool to Gemini as Veo 3 rollout expands
Mon, 14th Jul 2025
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digital entertainment
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ai
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google
Google's Gemini AI now turns photos into eight-second videos with sound, powered by Veo 3, for AI Pro and Ultra subscribers in 150+ countries.
How to craft effective prompts for Google's Veo 3 video AI
Thu, 10th Jul 2025
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digital entertainment
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genai
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ai
Google's Veo 3 transforms simple prompts into stunning videos with sound and dialogue; effective results hinge on well-crafted instructions.
Sumsub unveils 'The Beast 2.0' to combat digital fraud in APAC
Fri, 20th Jun 2025
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digital transformation
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crypto
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fintech
Sumsub launches 'The Beast 2.0' to fight a 121% surge in digital identity fraud across APAC, promoting secure digital access and inclusion in fintech and crypto sectors.
Video & influencer strategies seen as key for B2B marketers
Fri, 6th Jun 2025
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cx
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martech
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digital entertainment
LinkedIn research reveals Asia-Pacific B2B marketers prioritise video and influencer strategies to capture attention amid growing campaign challenges.
Movavi study finds global users embrace AI & creative filters
Fri, 30th May 2025
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e-learning
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digital entertainment
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ai
Movavi's study of 70 million users reveals a global embrace of AI and creative filters in video editing, with extensive experimentation beyond basic cuts.
LinkedIn expands BrandLink, offers video ads with top creators
Fri, 2nd May 2025
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digital entertainment
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ai
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smb
LinkedIn expands BrandLink, offering advertisers premium video content from top creators to engage over 1 billion members in the US and UK.
AI to transform B2B marketing strategies in 2025
Mon, 18th Nov 2024
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cx
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martech
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partner programmes
In 2025, AI is set to revolutionise B2B marketing, driving strategic planning and customer engagement, says Marketing Eye's Anna D'Souza.
Brightcove unveils Marketing Insights to boost video ROI
Tue, 12th Nov 2024
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martech
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partner programmes
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digital entertainment
Brightcove unveils Marketing Insights, enhancing video campaign measurement to empower marketers in optimising content strategies and tracking performance.
Customer Catalyst launched to help tech marketers with video content
Wed, 22nd May 2024
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data analytics
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martech
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digital entertainment
AZK Media launches Customer Catalyst to meet growing demand for high-quality video content, aiming to boost conversions and customer acquisition in the APAC region.
And... action! How NZ firm Wipster transformed Microsoft's video production
Mon, 31st May 2021
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digital entertainment
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software development
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microsoft
Microsoft has turned to New Zealand firm Wipster to streamline its video production process and improve collaboration and feedback.
IDC names ANZ's top Digital Disruptor and Digital Transformer
Thu, 7th Sep 2017
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digital entertainment
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cloud services
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video
The nominations went through a rigorous judging process to determine the top Digital Transformer and Digital Disruptor for ANZ.
Ignore online video in your marketing strategy at your own peril
Tue, 26th Jan 2016
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digital entertainment
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video solutions
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video
Need a solution for fiscal flatlining? A slow new year can cripple a business, which is why it's the best time to consider a marketing strategy.