Adobe stories - Page 4
Rob Tarkoff appointed CEO as Seismic enters next growth phase
Fri, 3rd Oct 2025
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cx
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martech
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oracle
Rob Tarkoff has been appointed CEO of Seismic, succeeding co-founder Doug Winter, as the company enters a new phase of growth and innovation.
Qualcomm to boost marketing with Adobe AI tools & GenStudio
Fri, 19th Sep 2025
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martech
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partner programmes
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supply chain
Qualcomm is enhancing its marketing by using Adobe's AI tools, including GenStudio and Firefly, to speed up content creation and personalise campaigns worldwide.
Cohesity names James Eagleton Managing Director for ANZ region
Wed, 17th Sep 2025
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virtualisation
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data protection
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data analytics
Cohesity appoints James Eagleton as Managing Director for ANZ to drive growth and lead AI-powered data security expansion in Australia and New Zealand.
Adobe launches AI agents to automate customer experience tasks
Thu, 11th Sep 2025
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Adobe launches AI agents within its enterprise apps to automate and optimise customer experience tasks, boosting marketing and analytics efficiency for businesses.
Neo4j unveils Infinigraph to unify graph workloads at massive scale
Fri, 5th Sep 2025
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martech
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genai
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ai
Neo4j launches Infinigraph, a distributed graph system uniting operational and analytical workloads at over 100TB for real-time, large-scale data use.
Ben Goodman named Adobe President for APAC & DX Japan
Wed, 3rd Sep 2025
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Adobe has appointed Ben Goodman as President for APAC and Digital Experience Japan, leveraging his 20+ years of regional leadership to drive growth and innovation.
SNP Transformation World 2025 highlights global SAP innovation
Mon, 1st Sep 2025
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uc
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digital transformation
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martech
SNP Transformation World 2025 in Heidelberg showcased global SAP innovation, featuring leaders from BMW, IBM Australia, and others discussing transformation strategies.
Adobe names Meredith O'Ryan Director of Enterprise Marketing
Wed, 27th Aug 2025
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digital transformation
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cx
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martech
Meredith O'Ryan has been named Adobe's Director of Enterprise Marketing for Australia and New Zealand, also overseeing flagship events across Asia Pacific.
Generative AI fuels 4,700% rise in retail web traffic, Adobe finds
Fri, 22nd Aug 2025
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genai
Generative AI boosts US retail web traffic by 4,700% year-on-year as shoppers increasingly use AI tools for research and recommendations, Adobe reveals.
Adobe launches Acrobat Studio with AI, PDF tools
Wed, 20th Aug 2025
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encryption
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martech
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risk & compliance
Adobe unveils Acrobat Studio, merging PDF tools, creative content, and AI to enhance productivity and collaboration for work and personal projects.
Phishing campaign uses fake Microsoft apps to bypass MFA
Tue, 19th Aug 2025
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hyperscale
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mfa
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cloud security
Proofpoint exposes phishing attacks using fake Microsoft apps to bypass MFA and hijack Microsoft 365 accounts, affecting thousands globally in 2025.
New Zealand consumers show rising interest in agentic AI tools
Mon, 11th Aug 2025
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digital transformation
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cx
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martech
New research reveals 61% of New Zealanders are using or interested in agentic AI tools that act autonomously to simplify daily tasks and personalise experiences.
Adobe launches collaborative AI film project to empower creators
Fri, 1st Aug 2025
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martech
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ai
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visual effects
Adobe launches The Unfinished Creator Film, a global collaborative AI project empowering creators to co-create and remix an evolving short film via Firefly.
Adobe brings new AI tools & workflow upgrades to Photoshop
Wed, 30th Jul 2025
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martech
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ai
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social media
Adobe updates Photoshop across desktop, web and mobile with new AI tools like Harmonize and Generative Upscale to boost creative workflows and editing ease.
Capgemini & Anchora among winners at 2025 Adobe ANZ Partner Awards
Thu, 17th Jul 2025
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uc
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digital transformation
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cx
Capgemini won Adobe's 2025 ANZ Partner of the Year, while Anchora was named Emerging Partner for their impact on Adobe Experience Cloud success.
Adobe brings AI-powered creative tools to Premier League fans
Thu, 10th Jul 2025
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digital transformation
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cx
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martech
Adobe partners with the Premier League to introduce AI-powered creative tools and personalised content for 1.8 billion fans ahead of the 2025 Fantasy season.
Adobe launches Firefly app, bringing AI image & video to mobile
Wed, 18th Jun 2025
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Adobe launches Firefly mobile app for iOS and Android, enabling AI-powered image and video creation with seamless Creative Cloud integration.
Adobe debuts AI tools for large-scale customer experience
Tue, 17th Jun 2025
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martech
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Adobe launches AI-powered tools for Customer Experience Orchestration, enabling businesses to deliver personalised, scalable marketing across multiple channels.
Newell Brands harnesses Adobe AI to boost content creation speed
Fri, 13th Jun 2025
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cx
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martech
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supply chain
Newell Brands boosts content creation speed by up to 75% using Adobe AI tools across brands like Sharpie and Rubbermaid, enhancing marketing efficiency.
Adobe unveils AI agents to streamline marketing & support
Thu, 5th Jun 2025
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saas
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digital transformation
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cx
Adobe launches AI agents to help marketers and support teams streamline workflows and improve customer experience across its Experience Platform.