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Capterra stories

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Why brand visibility is the most critical metric in today's AI-driven world

Last month
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crm
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digital transformation
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cx
As AI transforms search, traditional marketing metrics lose clout, making always-on brand visibility the new make-or-break advantage.
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G2's 2026 Best Software Awards reveal major market shifts

Fri, 20th Feb 2026
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crm
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uc
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data protection
G2's 2026 Best Software Awards show buyer loyalties shifting fast, with 47% new top products and a major shake-up in global rankings.
Francis osifo

Why smart IT teams should solve device management before chasing AI

Sat, 22nd Nov 2025
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martech
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casb
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supply chain
Small firms expanding remotely face device management chaos, risking compliance crises and productivity loss before AI adoption can begin properly.
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Capterra finds AI tools far from being commonplace in HR

Wed, 2nd Aug 2023
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hcm
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ai
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b2b
AI in HR: SMEs need to do more to integrate the technology while addressing concerns of transparency and ethics, according to a Capterra study.
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Offboarding strategies crucial during economic downturn

Fri, 7th Jul 2023
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hcm
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strategy
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ex
Over a third of Australian companies have made lay-offs in the last year, according to a study by Capterra. Find out more here.
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Australian software spending set to increase in 2023

Fri, 27th Jan 2023
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supply chain
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cloud services
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b2b
Economic instability and a global pandemic have seen many businesses rapidly digitising and investing in various tech solutions.
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Chatbots gaining momentum in customer service space

Wed, 15th Jun 2022
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crm
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uc
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martech
Chatbots are gaining momentum in the customer service space, but a human touch still unbeatable, according to a new study.
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Australian millennials open-minded about AI-based recruitment

Tue, 26th May 2020
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ai
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recruitment
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dei
AI will play a growing role in stamping out issues such as recruitment bias, but they don't want to see the human element removed entirely.