eCommerceNews New Zealand - Technology news for digital commerce decision-makers
New Zealand

DSP Stories - Page 4

Kiwi Stories

DSP stories

Global Stories

DSP stories

Nexxen unveils AI assistant to speed up campaign planning
Marketing Technologies

Nexxen unveils AI assistant to speed up campaign planning

Nexxen launches nexAI assistant, using generative AI to transform campaign planning by swiftly converting consumer data into actionable strategies.

By Sean Mitchell • 3 min read • Mon, 26th May 2025
Vistar & Spotzi team up to streamline cross-border OOH ads
Marketing Technologies

Vistar & Spotzi team up to streamline cross-border OOH ads

Vistar Media partners with Spotzi to offer a unified platform for global out-of-home ad campaigns, streamlining audience targeting across multiple markets.

By Sean Mitchell • 3 min read • Wed, 21st May 2025
Nexxen unveils nexAI suite to transform advertising with AI
Marketing Technologies

Nexxen unveils nexAI suite to transform advertising with AI

Nexxen unveils nexAI, an AI-powered suite transforming its advertising platform to enhance campaign planning, activation, optimisation, and monetisation.

By Sean Mitchell • 3 min read • Mon, 28th Apr 2025
Available for order: Flight-qualified AMD XQR Versal SoC brings accelerated AI inferencing to space
Edge Computing

Available for order: Flight-qualified AMD XQR Versal SoC brings accelerated AI inferencing to space

AMD has launched the Versal AI Edge XQRVE2302, a space-qualified SoC that enhances AI inferencing capabilities, marking a significant advancement for satellite technology.

By AMD • 3 min read • Wed, 19th Mar 2025
Shure expands Microflex range with new speakers, amplifier
Digital Entertainment

Shure expands Microflex range with new speakers, amplifier

Shure has unveiled an expansion of its Microflex Ecosystem, introducing new passive loudspeakers and a networked amplifier to enhance conference room audio.

By Kaleah Salmon • 3 min read • Wed, 5th Feb 2025
Equativ updates Maestro platform for better ad management
Marketing Technologies

Equativ updates Maestro platform for better ad management

Equativ has unveiled its revamped curation platform, Maestro, enhancing campaign management with new features for superior ad placement and brand safety.

By Catherine Knowles • 3 min read • Mon, 27th Jan 2025
Vistar Media sees notable growth in Asia-Pacific in 2024
Enterprise Content Management

Vistar Media sees notable growth in Asia-Pacific in 2024

Vistar Media marks significant growth in the Asia-Pacific region, expanding its team by 50% and establishing new offices in Melbourne and Thailand.

By Catherine Knowles • 3 min read • Thu, 12th Dec 2024
MathWorks unveils major updates in MATLAB & Simulink R2024b
Unified Communications

MathWorks unveils major updates in MATLAB & Simulink R2024b

MathWorks launches MATLAB and Simulink R2024b with major upgrades for 5G and 6G waveform generation, advanced control systems, and Qualcomm Snapdragon DSP support.

By Kaleah Salmon • 3 min read • Wed, 25th Sep 2024
StackAdapt appoints first female CFO Cassandra Hudson
Marketing Technologies

StackAdapt appoints first female CFO Cassandra Hudson

StackAdapt appoints Cassandra Hudson as CFO, its first female in the role, to solidify market position with her extensive finance and tech experience.

By Imee Dequito • 3 min read • Fri, 6th Sep 2024
Nexxen & Vevo partner to revolutionise CTV advertising
Marketing Technologies

Nexxen & Vevo partner to revolutionise CTV advertising

Nexxen partners with Vevo to enhance CTV advertising, leveraging Nexxen's SSP platform to expand Vevo's programmatic ad capabilities across premium content.

By Kaleah Salmon • 3 min read • Tue, 13th Aug 2024
Yahoo launches AI-powered ad solution with Innervate partnership
Artificial Intelligence

Yahoo launches AI-powered ad solution with Innervate partnership

Yahoo Advertising unveils Yahoo Creative, an AI-powered solution boosting personalised ad campaigns across platforms, with firms like Princess Cruises already on board.

By Imee Dequito • 3 min read • Thu, 20th Jun 2024
Yahoo ventures into CTV space with Yahoo Identity Solutions
Marketing Technologies

Yahoo ventures into CTV space with Yahoo Identity Solutions

Yahoo Advertising ventures into the Connected TV space with Yahoo Identity Solutions, offering advertiser-empowering tools for omnichannel campaign measurability in Australia and Singapore.

By Catherine Knowles • 2 min read • Thu, 25th Apr 2024
Gretchen Johnson joins Nexxen as new Chief People Officer
Marketing Technologies

Gretchen Johnson joins Nexxen as new Chief People Officer

Nexxen appoints former Siprocal executive Gretchen Johnson as Chief People Officer, emphasising talent development and company culture.

By Sean Mitchell • 2 min read • Thu, 1st Feb 2024
Yahoo introduces new features for privacy-focused ad testing
Data Privacy

Yahoo introduces new features for privacy-focused ad testing

Yahoo is set to enhance advertisers' media insights with new identity testing capabilities, optimising campaign measurement as third-party cookies decline.

By Shannon Williams • 3 min read • Wed, 10th Jan 2024

Stories from Other Regions

DSP stories

Vistar Media expands into Taiwan with new strategic partnerships
Health Technologies

Vistar Media expands into Taiwan with new strategic partnerships

Vistar Media partners with KanBan Culture and PilotTV to enter Taiwan, bolstering its out-of-home media marketplace across the Asia-Pacific region.

By Kaleah Salmon • 3 min read • Thu, 22nd Aug 2024
LEA Professional unveils Connect Series Half-Rack amplifiers
Wireless Networks

LEA Professional unveils Connect Series Half-Rack amplifiers

LEA Professional unveiled its Connect Series Half-Rack amplifiers, designed for small to medium installations. Winning the Best of Show at ISE 2024, the models feature DSP, WebUI, and cloud connectivity.

By Sean Mitchell • 2 min read • Mon, 24th Jun 2024
Hoppr & Yahoo Advertising announce major partnership in Singapore
Marketing Technologies

Hoppr & Yahoo Advertising announce major partnership in Singapore

Yahoo Advertising and connected TV platform Hoppr establish a partnership in Singapore, providing advertisers with innovative targeted TV solutions, using advanced ATV technology and Hoppr's patented methods.

By Catherine Knowles • 2 min read • Fri, 10th May 2024