HubSpot Stories

Kiwi Stories

HubSpot stories

New Zealand firms turn to AI for productivity gains

Pressure to lift output is pushing Kiwi businesses to embed AI in daily communications, with labour productivity up to 40% below peers.

By Joseph Gabriel Lagonsin • 5 min read • Tue, 8th Sep 2026

Software-as-a-Service

SyncHub urges firms to fix fragmented financial data

Fragmented banking, payments and accounting data is slowing reporting and weakening AI answers for businesses trying to act in real time.

By Sean Mitchell • 4 min read • Mon, 3rd Aug 2026

Global Stories

HubSpot stories

Customer Relationship Management

Kudosity & Sublime X bring SMS into HubSpot workflows

Businesses using HubSpot can now trigger and log personalised SMS within existing workflows, reducing manual handling across sales, marketing and service teams.

By Mara Sugue • 4 min read • Today

AI Agents

G2 launches buyer intent tools & agent testing beta

The rollout gives software vendors earlier access to buyer signals and third-party proof as AI-driven research reshapes enterprise purchasing.

By Sofiah Nichole Salivio • 4 min read • Last month

Software-as-a-Service

LocalStack acquires WonderTwin AI to boost local testing

Teams testing software integrations could soon avoid live APIs and shared sandboxes, as LocalStack adds WonderTwin AI's application emulators.

By Raphael Veloso • 4 min read • Last month

Software-as-a-Service

Webflow launches Source platform for marketing teams

The limited preview aims to help marketers use AI on live sites without adopting developer workflows, while keeping brand controls in place.

By Joseph Gabriel Lagonsin • 4 min read • Tue, 8th Sep 2026

Software-as-a-Service

Foxit adds local AI & Workspace in PDF Editor update

Local AI processing in Foxit's latest PDF Editor update is aimed at regulated users who need document analysis without sending files to the cloud.

By Joseph Gabriel Lagonsin • 4 min read • Tue, 8th Sep 2026

Partner Programmes

Hockey Stick Advisory launches APAC partnership summit

As B2B software firms lift partnership spend, a Melbourne summit aims to fill a regional gap and draw up to 200 attendees.

By Karen Joy Bacudo • 3 min read • Mon, 24th Aug 2026

Software-as-a-Service

WP Engine opens Smart Search AI to all WordPress sites

Search on WordPress sites could get sharper results as WP Engine widens its semantic tool beyond hosting customers, aiming to lift conversions.

By Sean Mitchell • 4 min read • Wed, 12th Aug 2026

Hybrid Cloud

Google expands BigQuery transfer service with new connectors

Enterprises will be able to move more sales, marketing and database data into BigQuery as Google adds connectors for SQL Server and Shopify.

By Sean Mitchell • 4 min read • Mon, 10th Aug 2026

Software-as-a-Service

Theorem study: friction between pre-sales and executed media ads

Theorem's new survey finds friction remains the biggest barrier in enterprise pre-sales, despite widespread automation adoption.

By Jake MacAndrew • 4 min read • Fri, 31st Jul 2026

Software-as-a-Service

Prodoscore launches MCP server for enterprise AI assistants

Enterprise users can now query workforce data alongside sales and finance systems, as the connector is read-only and uses existing permissions.

By Sean Mitchell • 4 min read • Fri, 26th Jun 2026

Software-as-a-Service

Okta expands AI agent access controls with 25 links

The expansion gives IT teams central control over AI agent permissions, reducing risky static keys and easing reviews as workplace use widens.

By Sean Mitchell • 5 min read • Wed, 24th Jun 2026

Stories from Other Regions

HubSpot stories

Data governance

Smartsheet adds AI agents & controls to work platform

The updates are designed to help businesses automate routine work while tightening oversight of AI use across their project data.

By Joseph Gabriel Lagonsin • 4 min read • Last week

Digital Transformation

Polyaire deploys NeonNow to lift contact centre insight

Polyaire has linked its call data with customer records to give its team a single view of why people call.

By Mara Sugue • 1 min read • Last month

Customer Relationship Management

monday.com launches Harmony voice AI for Australian sales

Australian sales teams face closer scrutiny over automated calls as monday.com rolls out a voice AI platform built for lead qualification and handovers.

By Mara Sugue • 4 min read • Last month