eCommerceNews New Zealand - Technology news for digital commerce decision-makers

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Shirofune integrates LinkedIn Ads into ad platform suite

Wed, 29th Jan 2025
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devops
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martech
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commerce systems
Shirofune has integrated LinkedIn Ads into its platform, enabling efficient campaign management alongside major ad platforms like Google and Facebook.
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Fitness apps face scrutiny over data security risks

Tue, 7th Jan 2025
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cybersecurity
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instagram
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kaspersky
As digital fitness services surge in popularity, Kaspersky warns users of potential data security risks, urging precautions to protect personal information.
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Black Friday set to rival Boxing Day in NZ & Australia

Mon, 2nd Dec 2024
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clean technologies
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instagram
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social media
Black Friday, now a vital part of the retail scene in Australia and New Zealand, is set for record sales in 2024 as consumers seek big savings amid rising costs.
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Bitdefender unveils first comprehensive security for creators

Mon, 9th Sep 2024
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malware
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phishing
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advanced persistent threat protection
Bitdefender launches Security for Creators to guard YouTubers, digital professionals, and influencers against cyber threats like account takeovers, fraud, and malware.
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Navigating new territories: New tools for online safety

Fri, 30th Aug 2024
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ai
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cybersecurity
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facebook
Meta NZ ramps up efforts to safeguard online users, introducing advanced features to protect teens, enforce age verification, and blur sensitive content.
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Working smarter not harder: Four ways AI can support your business

Fri, 30th Aug 2024
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cx
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martech
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personalisation
AI is reshaping Kiwi businesses with Meta's AI tools across Facebook, Instagram, and WhatsApp, offering smarter solutions for marketing, customer service, and data insights.
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Social platforms key for brands to drive growth, says Circana

Thu, 22nd Aug 2024
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ar, vr & metaverse
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youtube
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instagram
Circana's new report reveals social eCommerce as a key driver in accelerating consumer purchases, emphasising the importance of data and personalised experiences for brands.
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Meta unveils Llama 3.1 with advanced AI capabilities

Thu, 1st Aug 2024
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facebook
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messenger
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instagram
Meta's Mark Zuckerberg announces Llama 3.1: an upgraded, multilingual AI model with state-of-the-art tools, designed for complex queries and enhanced user interaction.
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Gen Z dining habits: prioritising trust, deals, & takeaways

Thu, 18th Jul 2024
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youtube
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instagram
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market
Generation Z's dining habits reveal a focus on convenience and value, with 42% opting for takeaway on Fridays and 93% trusting friends over influencers, Deliverect finds.
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AI deepfake scams rise in health supplement fraud

Fri, 12th Jul 2024
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ai
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healthtech
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bitdefender
Bitdefender reports a surge in AI and deepfake tech use by fraudsters on social media, promoting fake health supplements and miracle cures, targeting millions globally.
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Endor Labs warns of critical vulnerabilities in CocoaPods

Wed, 10th Jul 2024
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malware
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supply chain
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cybersecurity
Endor Labs reveals major security flaws in CocoaPods, threatening apps like Instagram and Uber. Critical CVEs could impact Swift and Objective-C supply chains.
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Study reveals minimal ad view time boosts brand awareness

Tue, 2nd Jul 2024
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youtube
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facebook
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instagram
A study by Playground xyz reveals key insights into how minimal ad viewing durations on platforms like Instagram and TikTok affect brand outcomes.
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OpenAI disrupts five covert influence operations in three months

Sun, 2nd Jun 2024
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ai
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ai models
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facebook
OpenAI has thwarted five covert influence operations over three months, leveraging AI to disrupt attempts by malicious actors to misuse the technology for deceptive activities.
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Salesforce enhances Service Cloud for unified customer care

Fri, 24th May 2024
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martech
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personalisation
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cdp
Salesforce enhances Service Cloud with new features to unify data across digital channels, providing a seamless, personalised customer experience through their Einstein 1 Platform.
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AI adoption soars as APAC social media teams face resource gaps

Wed, 15th May 2024
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ai
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ai models
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instagram
Businesses in APAC are relying more on AI to handle social media, with 55% viewing it as essential amidst resource limitations, says a Meltwater report.
Xero

A beginners guide to attending Xerocon London

Tue, 23rd Apr 2024
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fintech
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financial systems
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xero
Xerocon London's first-timers' guide provides essential insights to prepare for the thrilling atmosphere of the event, which will alter one's perspective on accounting.
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Over half of New Zealand's internet workforce want more remote work

Wed, 21st Feb 2024
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ai
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hybrid & remote work
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facebook
Over half of New Zealand's internet-capable workforce want to increase remote working, according to InternetNZ's latest findings; however, employer restrictions remain a significant barrier.
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IAS extends AI-driven brand safety measures on Facebook & Instagram

Tue, 6th Feb 2024
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facebook
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instagram
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verizon
Integral Ad Science expands its AI-driven Total Media Quality Brand Safety across Facebook and Instagram, enabling advertisers to gain better insight into campaign safety and appropriateness.
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Global social media users surpass 5 billion mark, reports Digital 2024

Wed, 31st Jan 2024
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instagram
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social media
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whatsapp
Global social media users sail past the 5 billion mark, making up 62.3% of the population, as Digital 2024 report unveils commercial platforms' strong year-on-year growth.
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Instagram influencer marketing expected to hit USD $22 billion by 2025

Mon, 22nd Jan 2024
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martech
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youtube
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instagram
HypeAuditor report predicts Instagram influencer marketing will reach a dramatic USD $22 billion by 2025, driven by a surge in social eCommerce and a shift to digital advertising.