Marketing Stories - Page 55

Kiwi Stories

Marketing stories

DevOps

New ASB campaign helps young people better understand money

ASB is helping 18 to 24-year-olds take advantage of financial possibilities and better understand the world of money.

By Zach Thompson • 3 min read • Wed, 6th Jul 2022

Unified Communications

ComCom welcomes new marketing codes for the telecom industry

New marketing codes for New Zealand's telecommunications industry aim to improve transparency and help consumers choose the right broadband service.

By Mitchell Hageman • 3 min read • Tue, 17th May 2022

Global Stories

Marketing stories

EduTech

Marketing technologies set to increase revenues - study

Marketing leaders say that investment in new marketing technologies (MarTech) will drive significantly increased revenues.

By Catherine Knowles • 4 min read • Thu, 7th Jul 2022

Data Analytics

Zero party data and the new era of 'relationship marketing'

The ideal way to engage consumers is through real-time, hyper-personalised experiences, a new eConsultancy report reveals.

By Brendan Murphy • 5 min read • Fri, 17th Jun 2022

Marketing

Bonsey Jaden appoints Francois Filamor as group general manager

Francois Filamor promoted to group general manager after successful tenure as general manager of Bonsey Jaden Philippines.

By Zach Thompson • 2 min read • Fri, 27th May 2022

Crypto

Getty Images delves into the world of NFTs with Candy Digital

Getty Images and Candy Digital, the next-generation digital collectible company, have announced a new multi-year partnership agreement.

By Catherine Knowles • 3 min read • Tue, 24th May 2022

Marketing Technologies

Similarweb acquires SEO and rank tracking company Rank Ranger

Digital intelligence company Similarweb, which specialises in analysing web traffic, has acquired Rank Ranger, a market leader in SEO and rank tracking.

By Jessie Chiang • 2 min read • Mon, 23rd May 2022

Customers

Revenue operations is taking centre stage

As the business world continues to evolve, new demands need to be met to keep up with the ever-changing landscape.

By Alexandra Donaghy • 3 min read • Wed, 18th May 2022

Open source

Lightspeed launches all-in-one marketing platform in ANZ

ECommerce provider, Lightspeed has launched a new all-in-one marketing solution, Lightspeed Marketing & Loyalty in Australia and New Zealand.

By Jessie Chiang • 2 min read • Wed, 18th May 2022

Software Development

Veryfi announces Mobile Receipt Capture for D2C marketing apps

Veryfi has announced a new enhancement to its portfolio, with Mobile Receipt Capture for direct-to-consumer marketing apps.

By Mitchell Hageman • 3 min read • Fri, 13th May 2022

Data Analytics

Validity and Red Sift enter data partnership to aid marketers

The data exchange will facilitate compliance with DMARC to ensure Validity and Red Sift customers are implementing secure email marketing campaigns.

By Catherine Knowles • 3 min read • Mon, 9th May 2022

Marketing Technologies

Smith Brothers Media wins big at Horizon Interactive Awards

Smith Brothers Media (SBM) has won multiple awards at the international Horizon Interactive Awards for their video, advertising, and website design projects.

By Zach Thompson • 3 min read • Mon, 2nd May 2022

Marketing Technologies

Do you have an in-person or virtual event coming up? Partner with TechDay

TechDay's digital platform and niche audience targeting make it an unmatched media partner for events across Asia Pacific, says Publisher Sean Mitchell.

By Staff Writer • 3 min read • Sun, 1st May 2022