Opinion stories
Easy Crypto reveals it returned NZD $2.7M to customers affected by fraud, shifting focus from trading volume to security and user protection in the crypto space.
As cybercriminals evolve, businesses must bolster their defences. This Cyber Security Awareness Month, discover four key tips to keep your business safe.
Secure Web Gateways fall short against modern phishing attacks, highlighting the need for browser-native security solutions to protect enterprises.
As businesses navigate complex projects and high stakes, a Business Analyst's role is vital in aligning goals and solutions, ensuring project success.
Generative AI revolutionises how businesses document processes, improving efficiency and employee training, heralding a new era of organisational advancement.
Australia's Privacy Reform ushers in an era prioritizing first-party data, as brands adapt to ethical, personalised marketing within stricter privacy laws.
Recent research has revealed that attackers can easily bypass Secure Web Gateways by splitting malware into tiny pieces, evading detection and putting businesses at risk.
Ransomware operators are increasingly targeting US, French, and Brazilian firms through the underground RAMP forum, leveraging unauthorised access to amplify cyberattacks.
As generative AI transforms industries, the focus shifts from fear of job loss to the need for workforce upskilling. Organisations must prepare staff to harness GenAI's potential.
Artificial intelligence is becoming essential for CFOs to drive enterprise growth, enhancing efficiency, decision-making, and competitive edge.
Marketers facing lifecycle marketing challenges can streamline strategies by focusing on four key pillars: storage, analytics, data value exchange, and activation.
Generative AI is revolutionising service models, driving innovation and efficiency. Key players like HCLTech leverage AI for transformative impacts across sectors.
As customers demand instant gratification, brands must future-proof loyalty programmes with real-time strategies, like Woolworths' 2022 pivot to immediacy.
UK eCommerce sellers are shifting focus to the US over the EU due to fewer language barriers and simpler tax regulations, making the US market more accessible.
Australian businesses face a growing insider threat, with a 2022 study revealing 67% of companies grappling with frequent internal security incidents.
Say goodbye to helpdesk bottlenecks and interminable ticket queues and hello to enhanced productivity across the enterprise.
Ecommerce businesses can achieve personalisation ethically with intelligent popups, quiz funnels for abandoned carts, and dynamic product blocks.
As AI transforms marketing, blending technology with human connection is vital. Storytelling, empathy, and authenticity are the keys to success.
Worldpay's Payments Performance Report reveals that adapting to Australian payment preferences can enhance customer loyalty and drive business growth.
Australia gears up for future events, learning cybersecurity lessons from Paris 2024. Despite fewer successful attacks, unsecure partners and fraudulent sites pose challenges.