Search engines stories
Google adds restaurant bookings to AI Mode in Search
Yesterday
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cx
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martech
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personalisation
Google adds restaurant bookings to AI Mode in Search for New Zealand users, linking diners to live table availability from OpenTable and Wowapps.
AI, search and strategy: SEO still holds
4 days ago
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martech
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partner programmes
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genai
SEO remains vital as AI reshapes search, with intent-led content, technical strength and clear strategy now key to online visibility.
LoopMe launches Chartboost Direct for app publishers
Last week
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gaming
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martech
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digital entertainment
LoopMe unveils Chartboost Direct to help app publishers tap brand ad spend as AI usage reshapes search, web traffic and mobile gaming habits.
Thryv urges small businesses to boost AI search visibility
Last week
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digital transformation
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cx
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martech
Thryv says Australian and New Zealand small businesses need tidy websites, consistent listings and fresh reviews to win AI-driven recommendations.
Trustpilot launches AI search tools for brand visibility
Last week
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data analytics
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cx
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martech
Trustpilot rolls out AI search metrics and review tools as brands race to stay visible in generative shopping results.
AI bots hit publishers as referral traffic plummets
Last week
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martech
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physical security
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ai security
Akamai warns AI bots are slashing publisher referrals by 96% as automated scraping surges 300% and ad, subscription revenue comes under strain.
Cloudflare & GoDaddy back AI bot identity standards
Last week
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saas
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encryption
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martech
Cloudflare and GoDaddy team up to give site owners more control over AI crawlers while backing open standards to verify agent identity.
Anaxi, Carnegie Mellon study AI data value, revenue models
Last week
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martech
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physical security
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supply chain
Anaxi Labs and Carnegie Mellon probe how AI agents and datasets should be priced as generative tools reshape search, advertising and subscriptions.
Google expands Search Live to New Zealand in AI Mode
Last month
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biometrics
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martech
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genai
Google rolls out conversational Search Live to New Zealand, adding voice and camera support in AI Mode across more than 200 countries.
OpenAI adds shopping tools to ChatGPT with visual discovery
Last month
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martech
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personalisation
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cdp
OpenAI is turning ChatGPT into a visual shopping hub, adding side‑by‑side comparisons and richer merchant data for in-chat product discovery.
Google Research unveils TurboQuant for leaner AI memory
Last month
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martech
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llms
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ai
Google Research says its TurboQuant method and related algorithms can slash memory use in large language models and vector search without hurting accuracy.
Adapting to change: How SEO specialists can leverage Google's generative AI update
Last month
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digital transformation
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martech
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genai
Google's generative AI update pushes SEO into a new era, forcing specialists to prioritise intent, E-E-A-T and NLP over rankings alone.
The pros and cons of AI in content generation: all you need to know
Last month
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digital transformation
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martech
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personalisation
AI is reshaping content creation, boosting speed and scale while raising urgent concerns over quality, authenticity and reader trust.
Why brand visibility is the most critical metric in today's AI-driven world
Last month
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crm
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digital transformation
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cx
As AI transforms search, traditional marketing metrics lose clout, making always-on brand visibility the new make-or-break advantage.
The Golden Triangle of marketing in the AI era
Last month
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digital transformation
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martech
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partner programmes
As AI reshapes search, B2B brands must fuse thought leadership, media clout and GEO to stay visible, trusted and cited in summaries.
saas.group tops USD $100m ARR as AI drives next phase
Last month
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saas
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martech
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erp
saas.group surpasses USD $100m ARR as it doubles down on AI-led upgrades and fresh acquisitions across its 25-plus software brands.
Elastic says AI search & context now decide customer loyalty
Last month
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hybrid cloud
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data analytics
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digital transformation
Elastic argues that in an AI-obsessed market, robust search across messy data is the real foundation of trustworthy, profitable experiences.
Google AI more negative than ChatGPT for brand reputation
Last month
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cx
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martech
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risk & compliance
AI search tools cast brands in starkly different lights, with Google skewing early negative and ChatGPT souring sentiment near purchase.
From video games to AI visibility: How women in tech can build authority through PR
Last month
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gaming
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martech
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partner programmes
From gaming roots to AI-era PR, women in tech can turn media visibility into authority, unlocking investors, customers and influence.
Shoppers ditch Australian brands over poor site search
Last month
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digital transformation
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cx
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martech
Shoddy search tools are driving Australians from favourite online retailers, with 72% abandoning brands and many paying rivals more.