Social Media stories - Page 2
Mediaocean appoints Guy Kuperman as Chief Strategy Officer
Last month
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data analytics
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martech
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rpa
Mediaocean taps Innovid veteran Guy Kuperman to drive strategy, partnerships and AI-led integration across its ad tech portfolio.
AI Personality awards launch with USD $90,000 prize
Last month
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genai
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ai
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ai ethics & governance
AI creator platforms launch awards with USD $90,000 prize fund as virtual personalities move deeper into the online economy.
OpenAI hires Brent Thomas to lead public policy in ANZ
Last month
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data protection
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digital transformation
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hyperscale
OpenAI has appointed Brent Thomas to lead policy in Australia and New Zealand as Canberra tightens AI governance and copyright rules.
AI Music Still Less Than 1% of Streams, Report Says
Last month
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digital entertainment
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genai
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ai
AI tracks remain under 1% of streams as platforms curb spam and rights holders pivot from lawsuits to licensing synthetic artists.
Cybercrooks abuse Keitaro tracker for AI scam campaigns
Last month
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malware
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phishing
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martech
Cybercriminals exploit Keitaro ad tracker to cloak AI trading scams and malware, tying some 15,500 malicious domains into a hidden network.
Norton launches Revamp AI for professional presence
Last month
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genai
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data privacy
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ai
Norton unveils Revamp, an AI tool to help professionals craft and schedule credible social posts while keeping full control of their voice.
OXIL urges safeguarding framework to curb online scams
Last month
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cx
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martech
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cybersecurity
OXIL unveils a safeguarding-based blueprint to fight online scams, shifting responsibility from individuals to coordinated organisational action.
AI agents vs AI automations: how to get the mix right in your future marketing strategy
Last month
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digital transformation
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cx
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martech
B2B marketers are racing to balance AI agents and rule-based automations to personalise at scale without losing the human touch.
Launchd buys WeAreTENZING to boost ANZ creator reach
Last month
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martech
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marketing
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social media
Launchd snaps up Auckland talent agency WeAreTENZING to grow its creator and athlete footprint across the booming ANZ influencer market.
Qualtrics unveils AI tools to fix customer issues fast
Last month
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uc
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data analytics
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digital transformation
Qualtrics launches AI-powered customer experience tools to unify feedback, automate analysis and fix service issues before they escalate.
Pacvue adds Reddit Ads to unify retail media planning
Last month
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cx
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martech
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commerce systems
Pacvue to plug Reddit Ads into its commerce system, uniting community insights with retail media planning in one performance workflow.
Trust as a measurable asset for CMOs in the age of AI
Last month
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cx
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martech
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partner programmes
As AI floods marketing channels with competent content, CMOs are racing to quantify trust as their scarcest and most valuable asset.
Why brand visibility is the most critical metric in today's AI-driven world
Last month
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crm
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digital transformation
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cx
As AI transforms search, traditional marketing metrics lose clout, making always-on brand visibility the new make-or-break advantage.
SentinelOne names Jason Duerden ANZ area vice president
Last month
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firewalls
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endpoint protection
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data analytics
SentinelOne appoints Jason Duerden ANZ area vice president to drive cyber growth in government, critical infrastructure and AI security.
iHeartMedia & Global Gaming League forge audio pact
Last month
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gaming
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digital entertainment
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ar, vr & metaverse
iHeartMedia signs Global Gaming League audio deal to launch culture-driven gaming podcasts across its US broadcast and streaming network.
Hands-on review: Samsung Galaxy A17 5G smartphone
Last month
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gaming
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uc
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digital entertainment
Samsung's Galaxy A17 5G pairs a standout AMOLED screen and strong battery with modest performance in an accessible budget package.
saas.group tops USD $100m ARR as AI drives next phase
Last month
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saas
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martech
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erp
saas.group surpasses USD $100m ARR as it doubles down on AI-led upgrades and fresh acquisitions across its 25-plus software brands.
OpenOrigins app aims to prove photos real amid deepfakes
Last month
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physical security
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genai
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ai
OpenOrigins launches a free app that cryptographically proves photos and videos are real at capture, tackling deepfake-driven distrust online.
Zapier data shows AI is now infrastructure for leads
Last month
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crm
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digital transformation
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cx
Zapier's study of 10,000 workflows shows AI is shifting from one-off tools to core lead-management infrastructure for sales teams.
Perion debuts Outmax AI agent to optimise TikTok ads
Last month
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martech
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ai
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marketing
Perion launches Outmax AI agent for TikTok, promising brands up to 25% better ad performance via its cross-channel optimisation engine.