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Superdry stories

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Superdry appoints Verde Digital to boost organic search

Last week
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digital transformation
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martech
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partner programmes
Superdry & Co turns to Verde Digital for SEO and AI search support as the rebranded retailer targets broader fashion discovery worldwide.
Modern clothing store interior digital screens data analytics efficient operations

Superdry streamlines global retail operations with AI platform

Tue, 9th Sep 2025
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digital transformation
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ai
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customer service
Superdry has upgraded its global retail operations with Cegid's AI platform to boost efficiency, cut admin, and support staff across its UK, European and US stores.
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UNIQLO operator chooses Adyen for multiple market payments

Thu, 7th Jul 2022
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martech
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omnichannel
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open source
The operator of UNIQLO, Fast Retailing, has selected Adyen to power payments for its in-store and online checkout in multiple markets.
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Adyen expands partnership with Afterpay as BNPL payments increase

Mon, 16th May 2022
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bnpl
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adyen
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afterpay
Adyen has expanded its partnership with AfterPay allowing more of Adyen's merchants in more countries worldwide to use the BNPL provider.
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Pacific Brands sells unprofitable footwear, sports apparel business

Tue, 18th Nov 2014
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nzx
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shares
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pacific brands
Pacific Brands, the Australian apparel and linen brands business, has split and sold Brands Collective, its unprofitable footwear and sporting appa.
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Pacific Brands in talks to sell unprofitable footwear operations

Mon, 17th Nov 2014
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shares
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sales
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superdry
Pacific Brands, the Australian clothing and linen company, is in talks with an undisclosed buyer to sell its unprofitable footwear and sporting goo.