Latest news - Page 18

A recent report from Nest Commerce reveals a 38% boost in year-on-year conversion rates for ecommerce brands using full-funnel strategies, amidst a £100 million media spend.

A Forrester report reveals deepfake technology poses urgent risks to B2B marketing, with 80% of firms unprepared for its threat to business integrity.

Freshworks has appointed Venki Subramanian as Senior Vice President of Product Management for Customer Experience, aiming to enhance its offerings for over 68,000 clients.

Flock Consulting has appointed Matt Hemens as Head of Sales, aiming to enhance growth and expand its reach in New Zealand and Australia.

Verde Group executives praised Acumatica's innovative AI and ERP advancements at the recent summit, citing enhanced customer value and effective sector-specific solutions.

A new Norton survey reveals alarming trends in online dating in New Zealand, with over half of users encountering scams on dating apps weekly.

SAS has been named a category leader in Chartis Research's Model Risk Management Solutions 2024 report for the 11th consecutive year, showcasing its dominance in model governance.

Shannon Harris has been appointed as Managing Director of HP New Zealand, bringing 25 years of tech experience to the role.

A new report by S&P Global Ratings highlights AI's transformative potential in education, urging investments to harness benefits while addressing ethical and funding challenges.

Hotels are leveraging AI technology to enhance guest experiences, offering personalised services while improving operational efficiency in a competitive market.

With the rise of greenhouse gases alarming international bodies, the importance of detailed carbon accounting and emissions reporting grows ever more critical.

The Commerce Team Global and Block and Tam have formed a strategic partnership to enhance online growth for retailers, merging ecommerce and digital marketing expertise.

A study by Juniper Research predicts a global 18% rise in remote physical goods fraud by 2025, with losses reaching USD $10 billion, driven by advanced tactics.

As organisations prepare to upgrade their revenue management systems for 2025, meticulous planning is essential to maximise the benefits of automation.

Schneider Electric has appointed Tim Pratt as Vice President Power Products for the Pacific Zone, boosting its sustainable energy initiatives.

Dynatrace has unveiled enhanced AI observability capabilities, designed to optimise performance and compliance for businesses as AI technology spending surges.

The peptide Active Pharmaceutical Ingredient market is poised for significant growth, driven by demand for targeted therapies and advances in synthesis technology.

Blackpearl Group has reported a substantial increase in Annual Recurring Revenue, reaching NZD $11.1 million by December 2024, amidst strategic innovations.

Ignition has bolstered its executive leadership team with the appointments of Greg Strickland as CEO and Amy Foo as CFO, aiming for future growth.

A new SOTI report highlights rising consumer concerns over data security in social commerce, as 54% would avoid retailers using AI to track purchases.