Customer data stories
AI agents could soon handle shopping, payments and support in the background, forcing businesses to strengthen trust as screens fade from view.
No story details were provided, leaving readers unable to gauge Twilio's latest move or its impact.
Pressure on brands from counterfeits and online fraud is driving Corsearch's commercial reset as Nicholas Langeveld takes over revenue leadership.
Smaller businesses and MSPs are being offered controls to stop staff sending sensitive data into generative AI tools, amid growing governance gaps.
AI is changing how B2B buyers make decisions - but an expert warns that it is not a substitute for effective human comms strategies.
Retailers could be reduced to fulfilment providers unless they use loyalty data to stay visible as shoppers turn to AI assistants.
Without trusted customer data, autonomous agents can misfire at machine speed, putting consent, offers and records at risk across Asia Pacific.
The new system aims to help businesses cut churn and protect sales as poor customer experiences put nearly USD $3 trillion at risk.
Nearly seven in 10 Australians walk away from AI service chats when bots fail to recall earlier exchanges, a Twilio survey finds.
Incomplete customer data can undermine overseas sales, delaying deliveries, returns and marketing even when Australian fulfilment is strong.
Marketers weighing customer-engagement platforms may see Braze's latest Gartner ranking as a signal of stronger execution and vision in a crowded market.
The deal gives the customer experience outsourcer 24/7 threat detection and incident response as clients demand stronger proof of security controls.
GPU cloud operators could cut downtime as the new tool opens support tickets automatically when storage faults are detected.
Retailers used Black Friday to win new shoppers, with first-time buyers making up 68.6% of email orders and 73.4% of SMS orders in Australia.
Loyalty schemes are winning a bigger share of Australian travel spending as airlines, hotels and car hire firms push more personalised offers.
The appointment signals a push to win cautious enterprise buyers as the supply-chain AI company expands in the US after a USD $75 million seed round.
The model is already being piloted by customers as Salesforce pushes AI deeper into CRM workflows with fewer errors and more control.
Retailers and brands lack a reliable way to link AI shopping recommendations to sales, a gap Azoma hopes to close with new backing from dunnhumby ventures.
Swiggy's data teams can now run heavy queries far faster as the platform brings marketing, operations and finance onto one governed view.
Retailers risk losing Gen Z buyers quickly, as 43% have switched brands over AI use despite widespread adoption of recommendations.