Optimizely stories - Page 2

Optimizely, a leading digital experience platform provider, has hired Rupali Jain as new Chief Product Officer to drive innovation and growth.

According to a total economic impact study from Forrester, customers can realise a 370% ROI after deploying the DXP, with a payback period of eight months.

Optimizely has announced a partnership with Orchard to help marketers and organisations scale experimentation through a mix of strategy and platform.

Optimizely (Welcome) has announced that Gartner has named the company as a Leader in its 2022 Magic Quadrant for Content Marketing Platforms.

Optimizely integrates B2B Commerce Cloud & Content Cloud products to help brands reach larger audiences with sophisticated content strategies.

Optimizely to acquire Welcome, merging content marketing, resource management, and digital asset capabilities to enhance customer experience.

Wilczek, who joins as the company's first independent director, is currently senior vice president of product strategy and innovation at Coupa Software.

For a product redesign to be successful, a meticulous rollout is required, coupled with a thorough understanding of your customer base.

A vital component in meeting our customers' needs and wants has been establishing a culture of experimentation.